Chapter 296: Let a Child Shoot an Advertisement for You, Really?_4
The manager smiled and explained to the two of them.
"It does taste a bit better."
Gan Yanyu whispered next to Lin Tian.
As a sweet food expert, Gan Yanyu is more sensitive to anything sweet than the average person.
Although Lin Tian didn't taste much difference from regular milk.
But since Gan Yanyu said it was good, it should indeed be decent.
As for whether it's worth the nine yuan price, that's hard to say.
"In fact, our product follows a high-end route... the target group... is quite different."
Seemingly worried that Lin Tian and Gan Yanyu, who looked like high school students in front of him, wouldn't understand anything beyond music, the manager used a more tactful way of speaking and respectfully said.
Lin Tian understood.
Basically, it's not about swindling money from the poor!
Saying it this way might sound a bit harsh, but nine yuan isn't extravagant for someone who really enjoys yogurt... When one occasionally wants to drink it, it's still a self-reward.
However, the main consumers, those who can often buy several boxes to drink, indeed aren't from ordinary families.
But there was still something Lin Tian didn't quite understand.
What does this high-end yogurt have to do with wanting him and Gan Yanyu as ambassadors?
"The advertising concept for our Hamure Finland yogurt is actually just two words: artistic feel and high-end feel!"
At this point in the introduction, the product manager's expression turned excited,
"Our product is filled with an artistic vibe and should have an elegant, artistic brand image!"
"Mr. Moonlight, Miss Cat, it's a pleasure to work with both of you!"
"I truly respect and admire classical musicians like you... I don't quite understand your international aesthetics, but I watched your performance in Tokyo some time ago, Mr. Lin Tian, and I really liked your classical music playing!"
The manager said earnestly.
Lin Tian was momentarily stunned, then nodded,
"Thank you."
The truth was revealed.
Lin Tian finally understood why it was him and Gan Yanyu who became ambassadors.
In the eyes of outsiders, musicians are indeed seen as a rather high-class and fancy profession.
This identity naturally gives people a sense of high-end feel.
But why hadn't anyone asked musicians to be ambassadors before?
Just like academicians, scientists, and astronauts, these are also identities that naturally inspire admiration, yet why has no one asked them to be ambassadors?
The bottom line is the lack of popularity.
When it comes to endorsements, aside from product positioning, economic returns are the most important.
This content is presented by M4VLEMPYR.
Without fame, any identity or concept is pointless.
At this moment, a treasure like "Moonlight and Cat" appeared.
As a classical music duo, Moonlight and Cat's public popularity... currently even rivals that of pop singers.
This caught De Pu's attention.
It just so happens that this product manager in front of them is someone who looks at classical musicians with an adoring filter.
So, they wanted Moonlight and Cat to endorse, to build a "high-end feel" for their product!
Through a series of ad filming and concept combinations, to gradually establish such a reputation for the product.
"....."
The reasoning, Lin Tian understood.
But what made him feel very awkward was.
This manager probably doesn't know that Gan Yanyu, while giving a cool impression during performances,
comes across totally like a child outside of music.
Having a kid give you a high-end feel... are you sure about this?