Chapter 144
On May 5, 2019, the Labor Day holiday had just ended, and everyone was back to intense work again.
Jinling City, Longteng Group headquarters office, Lin Feng convened a group of senior officials to announce a strategic development meeting
"At present, our group has achieved complete control of the territory on mobile phones, and 60% of the mainland market has been completely controlled by Nirvana X."
Looking down at everyone in the audience, Lin Feng scolded Fang Qiu:"However, if any company or group is blindly proud and complacent and does not work hard to move forward, it will only become a passerby."
"Next, Mr. Jiang will introduce to you the latest strategic goals of the group!"
"yes!"
Jiang Feng, CEO of Longteng Group, who was sitting first on the left side of the table, immediately stood up, opened a PPT, and introduced loudly:"Currently, the group is developing the second-generation mobile phone Nirvana S."
"However, Nirvana S is expected to be finalized and produced at the end of the second half, and Nirvana X has already been saturated in the market. Therefore, during this gap period, we need a product that can handle transitions"
"Entering the tablet market at this time is the best choice for the group"
"Displayed on the screen is the Kaitian, a tablet computer that has been successfully developed by the research center. It uses similar technologies to Nirvana X, such as full metal casing and dual pupil decoding system."
As soon as he finished speaking, everyone's eyes involuntarily focused on the screen. It was a product with clear layers and a sense of technology. It has many similarities with Nirvana X in appearance, which can be seen at a glance. This is something produced by Longteng Group.
At this time, Jiang Feng continued:"In order to completely enter the tablet computer market, the research center compared several of the best tablet computers in the world, including Microsoft Surface Go, iPad mini5, Huawei M6, iPad Pro etc."
"11 inches was selected as the approved size, running memory 4G/6G, storage space up to 512G, battery capacity 7500, standby time 780 hours"
"As for the operating system, it is still the same as Nirvana X, using wyvern-Tenglong smartphone operating system. For the time being, only simplified Chinese and traditional Chinese versions have been developed."
"The main purpose is to cooperate with Nirvana X and march into Xiangjiang together, and if possible, connect with Yizhou."
A minute later, several staff members came in with a bag, and they took out the prepared prototypes of 'Kaitian' from the bag.
Everyone took it with great interest, because this was not a sample. , but a finalized machine that has actually been mass-produced.
In other words, Longteng Group will start selling this tablet computer next.
At the same time, there are also printed documents that have been handed over to everyone's desktop. This is The most detailed data of the 'Kaitian' tablet computer issued by the research center.
In an instant, everyone fell into deep thought. Time passed by, and only the sound of turning pages was heard, as well as clicks on the touch screen. At this time
, Lin Feng slowly stood up and said:"Looking at the world, Apple's tablet computers are undoubtedly the best. Of course, in our country, a hundred flowers are blooming."
"No matter it is Warwick, Dami or even Lianxiang, Founder and other companies, they are not as good as those small companies. Most of the market share has been seized by low-priced tablet computers."
"Price is the first guarantee. When setting prices, we must consider both China and the world in order to be the first in sales."
Since the 1990s, domestic imitation of new technology products has continued to intensify. Shencheng once became a famous cost center in China, and even Apple's products can be imitated.
This has also resulted in many small piracy companies. exist, they rely on imitation, plagiarism, and reference to produce similar products.
It has to be said that the quality of these products is still very good, so people would rather choose low-cost tablets than spend high prices to buy those produced by big brands. Tablet PC.
Although all the people here are senior executives of Longteng Group and they have absolute confidence in the products produced by their company, they dare not bet that they will be able to sell the 'Kaitian' tablet PC.
Because selling a product is the most important thing The most important thing is quality, but there are also secondary factors that can influence it, including marketing strategy, product price, etc. Details determine success or failure, and often what you think is impossible is exactly the most unexpected surefire point.
"Chairman, since Kaitian is already stepping up production, can we hold a press conference in advance?"
The first person on the right side of the next page, Longteng Group COO Yu Lei raised his eyes and suggested.
The aroma of wine does not need to be afraid of a deep alley, but if the alley is too deep, I'm afraid you won't be able to smell anything.
In the 21st century, everything is changing with each passing day. Products always appear in places you don’t know about, so major companies will choose to hold a huge press conference no matter what product they are. Although a press conference consumes a lot of money, the impact it can bring is immeasurable.
Only If a press conference needs to be held, countless media reporters will participate, and it can trigger a brand craze without any additional publicity.
"You are right in saying that the press conference should be held in advance."
Lin Feng smiled and nodded, and immediately said:"The last time we held a mobile phone launch conference in Shenzhen, it could only accommodate more than 300 people, and it was a bit small."
"A few days ago, the Jinling Municipal Party Committee wanted me to make some noise to show the prestige of our Longteng Group moving into the Jinling headquarters. Let’s just arrange a venue for this press conference that can accommodate thousands of people."
"At the same time, invitations were sent to media from Xiangjiang, Yizhou, Japan, Korea and other countries around the world to attend the launch of the 'Kaitian' tablet computer."
Boom!
Everyone present was shocked by Lin Feng's decision. With thousands of people attending the press conference, this girl can even catch up with a medium-sized concert.
Jiang Feng in the audience even twitched the corner of his mouth, every time This time, he, the CEO of Longteng Group, was the one to present at the press conference. This time, there were thousands of people, and they were all speechless.
However, everyone still felt that Chairman Lin Feng’s suggestion was a good one. He summoned the whole world. Media reporters from various countries can pave the way for Longteng to enter the international market in advance.
Why not?