medical simulator

Page 591



The variety of drugs is not complete, the number of equipment is limited, and the quality of centralized procurement may not be good. This is still orthopedics, isn't it just embarrassing others?

Everyone fell silent.

……

At the same time, a new round of centralized procurement by the National Medical Insurance Bureau is also going on vigorously.

Centralized procurement is under the coordination of the Medical Insurance Bureau, and the provinces organize procurement alliances to agree on the centralized procurement of drugs, and different companies bid in batches.

Among them, Tenghui Company is the company that bids for the most drugs and equipment. Of course, there are many bidding companies. Basically, for each type, there are no less than ten domestic and foreign companies bidding.

In Xiang Province, among the team responsible for the collection, Fang Linxiang was the only lifter.

However, when he saw the prices reported by each company, he couldn't help but twitched, corresponding one by one, what a guy.

Compared with last year, some imported or overseas joint venture companies have more than quadrupled their product quotations. I don’t know if the price can be lowered in the end, and then let them continue to stay.

However, the quotations of some small domestic enterprises are pitifully low, even lower than last year. Fang Linxiang doesn't know where they compressed the cost budget!

In fact, different companies have different bidding methods for centralized procurement.

Like some small enterprises, it must be the more enlightened bidding standard, and the centralized procurement varieties determined through different forms such as bidding, bargaining, and negotiation.

But a big company like Tenghui, which has a high domestic market share, is one of the few varieties with high barriers and a good competition pattern!

They will not be like most generic drugs, which will face a centralized procurement process of sharply reducing prices, exchanging prices for volume, and finally converting to low-margin products...

Mitius appeared at the negotiating table confidently, and then quietly waited for the arrival of a batch of fat pigs representing the fat pigs that were about to be slaughtered. He was very confident. In a country like China, the things he brought out , It is intolerable to them!

Mitzis once again ordered his team: "Have you already sorted out all the information you have collected?"

"Yes, Mr. Mitius." Beside Mitius, a Chinese man said impatiently.

"Xu, you shouldn't be so angry. You are a mature person. You should know that this is a business. You'd better put away your emotions, or you will pack up and leave me, Xu." Mitius kept talking , kept shaking his head, signaling Xu Liangan to calm down.

Xu Liang'an took a deep breath, and then said in English: "Mr. Michels, I still firmly recommend my plan to you. Mr. Michels, you should know that it is not like it was many years ago."

"Monopoly is not a benign business model. Only serving and satisfying needs is the best choice. You should not allocate the damn risk to a certain country or a certain nation!"

"Stop! Shit!"

"You shouldn't be here, I'm ordering you now, you get out, you're not welcome here, you shouldn't be in the company, and you shouldn't be at the negotiating table." Mitius pointed out directly.

"Please go out yourself, be a gentleman, we are not fighting, we are just business partners. Please go out and be rational!"

Xu Liangan tidied up his materials, closed his eyes, took a deep breath, and there was no more noise, and he knew that even if he stayed, what he was waiting for would be forcibly taken away!

After a while, when another group of people walked in, Mitius directly asked his assistant to submit a series of data, and then said in fluent Chinese, heartbroken: "Director Qin, I am from Tenghui Huaguo Branch. General manager, although I am not from Huaguo, I have seen this series of bloody numbers."

"I am very sorry and sad for the company's previous reckless decision-making. Therefore, after trying my best to mediate and run around with the head office, I finally convinced them that they must not give up such a piece of land as Huaguo and this piece of land. Come on, dear one."

Michels went on to say: "Hua Guo has been a state of etiquette since ancient times. It is polite to communicate with each other, and it pays attention to returning to its roots. Therefore, even when the company is facing tremendous pressure and challenges, it cannot take barbaric actions against the state of etiquette. .”

Hearing what Michels said, several people in the Huaguo delegation wanted to laugh, but they didn't. They guessed that this foreigner should have a little bit of Huaguo's cultural background. He wanted to be sensational, but he seemed nondescript. .

"It is true, dear Qin, our company is currently under the impact and pressure from other places, and this pressure will make us have to reduce the market and manpower. We are definitely not targeting Huaguo. Innocent harm has been caused here, and I sincerely apologize!"

After Mitius finished speaking, he asked his own people to distribute an offer to Director Qin and others.

This quotation did not mark the price of last year as a comparison, it was just a big discount of 20.00% from their company's last quotation!

At least the box on the label says sales!

Director Qin shook his head after reading it, and took out a report in his hand. He knew it well, but after reading it, he said, "Mr. People, sitting here, talking to you, this is a big market, even if it's right, this market can be so big that your head office doesn't have to expand other markets."

"So, Mr. Michels, we are here today with the most sincere attitude and the most sincere affection."

"You must know that your company's philosophy is not to make the company a product, but to serve life as its purpose. It is true that medicines are commodities when they are not used on patients."

"However, its use value can only be reflected in patients and those who need it. Therefore, I hope that your company can seriously consider it and give a sincere price."

Mitius was about to speak when Director Qin took out another document and said, "Mr. Mitius, this is the average annual income of our country this year. Its level is only one-tenth of that of the United States. Less than, compared to your country, not even one-twentieth."

"So, we can't afford such high drug costs. The population of our country is four times that of the United States, and fifty times that of your country. However, our gross product is only..."

"Even so, Mr. Mitius, I still sincerely tell you another piece of data. The current population base of our country is several times that of other countries, so our demand is also several times that of others. Perhaps , because our country's medical level is limited, this number will be even more!"

"Therefore, in the case of increasing sales volume and reducing sales input, I hope you can give me a very sincere price instead of double last year's price, Mr. Qin, thank you!" Mr. Qin said. He is more mature, speaks more solemnly, and has a more serious tone.

He has seen the data given to him by Michels. To be honest, from his personal point of view, he even wants to break the barriers of international patents, learn from India, and exempt pharmaceutical patents, but in this way, the biggest The biggest impact is that the patents of one's own country will disappear, which is equivalent to directly smashing with everyone!

After hearing the words, Mitius pretended to be deep for a while, and said: "Mr. Qin, I believe that what you said is true, and I also believe that the profit margin you mentioned is real. But, dear Qin Sir, you need to know that we are a company, and we want to pay attention to the return on investment."

"At present, our market is suffering from various impacts. I have to withdraw most of the funds to face such impacts. The Huaguo market is actually not a high-quality market. On the contrary, there are markets in Asia, America, and Europe. market, that’s the premium market.”

"To be honest, Mr. Qin, if you are the general manager there, you don't have to worry too much about the price of the product. We just need to do a good job in quality, and then the insurance company will directly negotiate the price with the hospital. Citizens only need to pay for their own expenses. Partially pay, and you can sit back and relax completely.”

"We have to keep such a high-quality market, Mr. Qin, the price we give is already at a very bottom line price. Because we have to devote a lot of energy to keep the follow-up service."

"Mr. Qin, you should know that the follow-up services provided by our company are perfect and must be perfect, so I hope that Mr. Qin can take this into consideration. We can provide many opportunities to train doctors in Huaguo ..."

"We can send them to any top-notch hospital in any country in the world for advanced studies and exchanges. It's all free..." Mitzis continued to boast, with a sincere expression, and it was impossible to tell that he was opening his bloody mouth. The ground wants to suck blood!

Use the most benevolent words, say the most cruel things, this is business.

Chapter 358 Subject to people and perpetrators!

After the first face-to-face meeting, Director Qin and his party went to the lounge first.

Followed by Qin Nanying's deputy, and this time, Jie Yong, the deputy of the centralized procurement, is specialized in dealing with debaters from large enterprises like Tenghui and Lin Ke!

After entering the waiting room, Jie Yong first ordered the other people to sort out the data first, and then offered Qin Nanying a cup of tea himself: "Director Qin, Mitius' expression obviously changed just now. Why not take advantage of the unpreparedness and continue to intensify the offensive, trying to take down all the medical equipment in one fell swoop?"

Qin Nanying shook her head: "How to win? Just anger the other party, then the negotiation collapses, and then we go overseas to negotiate, or finally let the capital intervene and use channels to let them enter our country's market?"

Jieyong didn't quite understand: "Didn't you say that Kyoto University and other universities, together with Zhongzheng Company, have produced a batch of new materials, which have been widely used in various industries?"

"That's the stage of clinical trials. Moreover, this kind of clinical trial, which is currently relatively broad, is still applied in orthopedics, blood vessels at the distal end, and suturing in general surgery. It really involves major arteries, heart valves, and intracranial blood vessels. How could it be possible to start clinical trials so easily?"

"There is no clinical trial observation period of one to two years to confirm that the new material has no allergic reaction in the body. This kind of thing must not be easily transferred to the clinic, even in the clinical trial stage, it is impossible!"

"We are indeed very passive now, but there is one thing, you can't make fun of your life, this is the bottom line!"

In fact, Qin Nanying was also in a very complicated mood. He knew that this time he came here because he was embarrassed. Moreover, this difficulty, this hurdle, he had to pretend to be a grandson first.

No way, it takes time to prove that new materials need to be applied clinically. First, they should be used in general surgery, fractures, distal blood vessels, subcutaneous, etc. Even if there is a problem, it will not be fatal directly. Rotten!

If these new materials are used directly on vital organs, once any discomfort occurs, the only thing waiting for the patient is death.

Based on this level of consideration, many expert meetings have been organized in China, and finally the most conservative step-by-step clinical trial route was adopted. Although you will be bitten severely now, you have to endure it. This is in a backward state. things to do.

"Then are we just being controlled by them? Waiting to be slaughtered?" Jie Yong couldn't understand, it was clearly holding a big knife and trying to cut it down, how much money would it cost? !

Qin Nanying analyzed: "You have to bear with the slashed knife, but it's not that you can't fight back at all, but you have to choose a suitable way to fight back. It's not a wise choice to just blindly cut off the back."

"Tenghui Company needs Huaguo's market, and Huaguo's current medical and health care also needs Tenghui Company not to withdraw directly so quickly, such as a cliff-like, suicidal break."

"After all, for these companies, what is lost is profit. For us, before there is no suitable substitute, it is a living lifeblood."

"Among these companies, Johnson & Johnson, Tenghui, Lin Ke, every company, the most important thing must be kept, and it must be kept at a little extra cost. As for the others, let's talk about it, and it may not be impossible A substitute." Qin Nanying said, covering her forehead.

Jie Yong was taken aback for a moment when he heard this, and then asked again: "Director Qin, tell me, in the end, Tenghui Company, after hearing our quotation and the type of choice, will it just collapse and not talk about it?"

Qin Nanying frowned slightly: "This possibility is not ruled out, but we have already obtained enough information, and we must come up with a more reasonable plan that will make them feel profitable."

"Huaguo is such a big market that no multinational company can ignore. Merchants are chasing profits, killing profits with one stick, and no one knows how to do charity. In overseas markets, the competition is actually more intense, and there is no such thing as them. It’s as good as it says.”

"According to the scientists who returned from Hunan Province, the market competition in foreign countries is far more intense than domestic ones. Basically, it is very difficult for a company in one country to enter another country."

"On the contrary, overseas markets where the basic industries are weak are the places they must fight for."

"Negotiating is like fighting. You must consider all aspects, and don't be too anxious."

Jie Yong said: "I really hope that at this time, our traditional medicine in Huaguo can truly stand up and stand out, or that the progress of modern medicine in our country will also be at the forefront. In this way, we will You don’t have to be controlled by people.”

"Otherwise, this feeling is too uncomfortable."

"Director Qin, do you think that our country's traditional medicine really can't stand up?"

Qin Nanying frowned when he heard the words: "It can't be said that social development is an inevitable trend. Traditional medicine definitely has its essence, and it is also slowly looking for development and variables. What is the only way to inherit and not to innovate? It can only lead to a dead end, and we must demand change."

"In traditional medicine, there must be excellent prescriptions, but they are difficult to control. Harmless prescriptions are ineffective, and effective prescriptions have many variations. They are not right for the disease, or they are not right for the disease."

"Nowadays, most people are looking for so-called good prescriptions on the Internet. If traditional medicine can unify one symptom or one symptom and find such a corresponding relationship, then traditional medicine has already developed!"

"On the contrary, we can't find such a corresponding relationship. One disease can be treated for multiple diseases, and multiple diseases can be treated at the same time. This is too variable. Moreover, traditional medicine must have some limitations, such as the current car accident injury, steel bar penetration injury, etc. , In ancient times, there were no steel car accidents..."

"Also, some special emergencies, major artery injury, organ rupture, these emergencies are all broken, if you go to the doctor with medicine alone, will it work?"

"However, it is undeniable that in some special cases, traditional medicine can also be used in the emergency department. Its development must be promoted by a group of energetic and persistent people."

"For the time being, maybe the distant water cannot save the nearby fire."

Jie Yong nodded, sighed helplessly, and swallowed the words that came to his lips.

Qin Nanying heard the words, and said a little more: "When the environment is changing, everything remains the same, it can only go backwards or slowly disappear. It is undeniable that the traditional medicine used to be the top medicine in the world. But compare the medical level of our country in the entire 21st century with that of the whole world."

"This is something that can't be helped. It must be changed. I don't know how to change it."

"Jie Yong, I know that your family studies Chinese medicine, and you want to say something about the development of Chinese medicine. But in fact, it has paid special attention to it. At least every county hospital has a Chinese medicine hospital. Someone needs to go and take care of it. Inheritance, to make one's own teaching theory more organized step by step, this is the right way to develop."

"You can't just throw money at it."

After Jie Yong heard the words, he didn't say any more.

……

At the same time, in another meeting room, Mitius yelled: "shit, which **** bastard is it, who has no spirit of contract, and entered the venue halfway at this time?"

"There must be other companies that stepped in and took a step back in order to keep the market. Otherwise, they would not dare to raise such excessive conditions."

"Directly reduce 80.00% of medical devices and 50.00% of drug consumption. Who is it? I have to ask someone to find out."

"Such a bastard without the spirit of contract, I must let him go home early to feed the cows, damn it!"

One of Mitius's assistants made a soul proposal: "Mr. Mitius, do you think it is possible that it is not our partner who broke the contract unilaterally, but Huaguo's own company, and something has been fiddled with?"

"It's that ZOZEN company. They developed a minimally invasive fracture treatment device before, which reduced our sales of devices in the field of fractures by at least 30.00% of the market."

Mitsis shook his head decisively: "This is impossible!"

"In the past, there were domestic equipment companies in Huaguo, such as Dabo, but they were not at the same level as us. At least in the long run, they still couldn't meet the leading standards."

"The Zhongzheng company can enjoy the benefits of fracture internal fixation devices only because it is innovative. Can you understand innovation, little Charlie?"

The person named Little Charlie nodded, innovation is always the driving force of production, and if you follow others, you will never be able to lead, unless there is capital to forcibly intervene in monopoly.

However, Zhongzheng Company relies on the real industry, the world's top [-], and strong capital, so it is not afraid of the market impact of small fights at all. Moreover, with Huaguo as its background, basically the domestic market is enough for him to eat If you are full, you don't have to worry about the overseas market turmoil for the time being.

However, Little Charlie is still worried about another thing: "Mr. Michels, our preliminary investigation has confirmed that there are certain factors in the previous market chaos of tumor drugs, which are related to Huaguo. This country itself is full of mysteries. , has experienced so many winds and rains and still stands firm."

"I suspect that this time, Hua Guo must be doing something secretly again. We have to be careful. Mr. Mitchies, I am not doubting your judgment and vision, I am just making my most pertinent suggestion."

Mitius was stunned when he heard the words, and murmured: "Hua people are smart. If they can improve their pride and isolation and understand teamwork and cooperation, it is not impossible."

"After all, at least 30.00% of the scientists in the United States or Australia are of Chinese descent!"

"They are very smart, and now there is another group of people coming back."

"This is actually very unfortunate news, but it is also good news. It should have been their market, but now it has been divided by us."

"Did you know that Little Charlie, the internationally famous Qianzhou Group was destroyed by themselves. It was an extremely large and delicious cake."

"Hua Guo attaches great importance to reputation. They think that Lu is a traitor. He will die and go to hell. But they don't know at all that Qianzhou Company has always been a wall against us."

"It was they themselves who tore down the wall and destroyed the foundation of Qianzhou Company. This is asking for their own destruction."

"Cooperation and sharing are the potential driving force for development, not hatred. We must rely on wisdom to win, you know, Charlie."

"What we want is profit, not life. We can make concessions under appropriate circumstances, but we must obtain more benefits. This is the purpose of our coming here." Mixie said loudly.

His assistant asked again: "Mr. Mitsis, what do you think of the new basic anatomical theory?"

"Damn it, please don't mention this damned nightmare anymore. It shouldn't exist in this world. It shouldn't be sold to America and R by people from Hua. .”

"It's not real. Shit!"

"I really don't know what's the use of them promoting this thing. I believe that they must be our hostile companies. They came here to suppress us and envy our Mijin. They are here for money!" Michels He kept shaking his head and cursed.

But he still has no way to do anything. The participants here include Country R, ​​Bangzi Country, and the United States. The heritage of these countries is quite good, especially the beauty technology of Bangzi Country and the beauty care of Country R. Products, medical care in the United States is the benchmark!

The theory they have unanimously launched now is simply opening up a new desert for the current surgery. If it is not managed properly, all the current pharmaceutical companies may have to reshuffle their cards!

Such subversive things should not appear in the world.

This is Michels' view.


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