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Page 278



The driver of the car was C girl Claire Gein.

The two women came to the premiere together tonight, but of course they didn't get any treatment like walking the red carpet, they just entered and left quietly like ordinary movie fans.

There were 2000 viewers attending tonight's premiere, and of course no one would pay much attention to the two of them.

After Jennifer Bray got into the car, Miss C started the car and left the parking lot, saying, "You will live in Beverly tonight, which is the boss's house. Madam will see you tomorrow morning."

"Well, that, Claire, will Simon be home in the morning?"

"Tomorrow is Thursday, and it's not a weekend. Of course, the boss still has to work."

The little girl was a little disappointed again.

Girl C smiled, turned the steering wheel and entered the city road outside the auditorium, and said again: "Since you were able to get into Stanford with your own efforts and did not let your wife use your connections, then work hard. If you work for the boss in the future, you will definitely I can see him every day, Madam has put so much thought into you, not just wanting to cultivate a vase, the boss doesn't like vases either, the better you are, the more you can attract the attention of the boss."

The little girl nodded seriously: "I know."

After all, it was just a small episode, and after drinking some wine at the subsequent party, he immediately started working again the next day, and Simon unknowingly forgot to ask Janet about Jennifer Bray.

The second day is Thursday.

After Wednesday's premiere, "Batman: The Dark Knight" landed in North American theaters at midnight with 3036 screens, setting a new record for the scale of the opening screen.

In the media interaction after the premiere, some reporters actually asked Simon about this matter, wondering whether it was necessary to use more than 10% of the North American screens’ canvas resources at one time, and whether it was too eager for quick success.

You know, in 1991, the total number of movie screens in North America only barely exceeded 2.

Simon did not give a detailed explanation at the time, but in private, he analyzed his thinking in detail to Amy and other high-level officials.

Just this summer, there are eight movies related to Daenerys Entertainment, four cooperative movies, and four self-published movies.

Apart from other things, this week, apart from "Batman: The Dark Knight", among the other two films that started painting in the limelight of "Batman: The Dark Knight", there is a Universal Pictures production that just won a prize at the Cannes Film Festival. Best Supporting Actor for Spike Lee's new film Jungle Fever.

The film schedules produced by Daenerys Entertainment are getting more and more crowded. If you want to avoid internal friction between the films belonging to your own company in the same schedule, you must stimulate the box office potential of blockbusters as soon as possible.

In the whole of Hollywood, let alone 8000 million US dollars, a movie is willing to spend 800 million US dollars for publicity, which is less than 20% of the total number of movies that enter theaters every year. "Batman: The Dark Knight" has a one-time publicity budget of 8000 million U.S. dollars, and the opening scale of more than 3000 screens for the first time is to achieve this goal.

The publicity and distribution budget of 8000 million US dollars is overwhelming, and naturally it needs to achieve results in the shortest time.

Compared with the previous half-year screening cycle of super hit films, fully saturated releases and recovering most of the box office within four weeks can not only free up market potential for follow-up films, but also allow audiences to divert the attention of this film as soon as possible. force.

So it's not just Batman: The Dark Knight.

If Daenerys Entertainment wants to achieve the goal of releasing 40 movies per year for the three distribution networks of Daenerys, New World and High Gate planned by Simon, and further expand its influence to major Hollywood productions such as MGM If the studio is extended, it is necessary to adopt the saturated distribution in the late 90s in advance, which gradually became the mainstream.

With the official release of "Batman: The Dark Knight", under the almost ubiquitous publicity bombing and the large-scale spread of the screen impression, a large number of audiences in North America have entered the theater one after another. : Affected by the phenomenon-level hot atmosphere after the release of The Dark Knight, many passers-by audiences were also affected and began to buy tickets to enter the venue.

The North American media, which has always had a keen sense of smell, will naturally not miss such news hotspots.

When the film was officially launched on a large scale, almost all newspapers, large and small, across North America were discussing the details of the film, and any piece of gossip that could be related to the film could enter the important pages of the media.

Although the overall media ratings will inevitably drop after the film is released, for a phenomenon-level commercial blockbuster, under the crushing heat, not many people pay attention to it anymore.

Therefore, "Batman: The Dark Knight" has shown a phenomenon-level viewing trend since its release.

In the 90s, the box office statistics of North American movies became more digital, so it was more convenient in real time.

After a midnight show on Thursday and a full day of screenings on Friday, the first-day box office data of "Batman: The Dark Knight" was officially released at around one o'clock in the morning on Saturday on the West Coast.

and.

Unsurprisingly, many North American media and Hollywood executives who stayed up all night waiting for this data could not sleep.

2376 million dollars!

That's how "Batman: The Dark Knight" made its first day of production.

Compared with the super blockbuster many years later, the first day of 2376 million US dollars is actually not too high.

However, the $1991 million in 2376 can be described as shocking.

You must know that in Hollywood in this era, there are only about 2000 films with a total box office of more than 50 million US dollars in North America each year, which is only equivalent to 10% of the total number of films entering theaters in North America each year. On the first day of filming of "Batman: The Dark Knight", it not only surpassed the box office data of most blockbuster films for a whole week of filming, but also exceeded the total local box office figures of more than 90% of North American theater films every year.

第419章 新纪录(修)

Facing the overwhelming momentum of "Batman: The Dark Knight", all other films in the same period of this summer period have been reduced to a complete foil that is not worth mentioning.

After the record-setting first day, countless people inside and outside Hollywood are closely watching the box office figures of this super blockbuster every day.

The first day was 2376 million US dollars.

$2433 million Saturday.

$2039 million on Sunday.

In just three days of the first weekend, the cumulative box office of "Batman: The Dark Knight" quickly reached a high of 6838 million US dollars.

Come weekdays, the film's box office momentum remains undiminished.

In the end, when the first week from June 6th to June 7th ended, "Batman: The Dark Knight" created a new weekly box office record without any suspense, and achieved an unprecedented first week of over 6 million.

$1 million.

This is the seven-day box office in the first week of "Batman: The Dark Knight".

In seven days, "Batman: The Dark Knight" jumped to the No.1991 position in the North American box office rankings in 2, second only to the $1.18 million of the Valentine's Day film "Fighting Wits" that was already on the verge of being released at the beginning of the year.

Faced with the astonishing box office of this super blockbuster film that exceeded [-] million in the first week, most Hollywood filmmakers felt a strong sense of powerlessness.

Once upon a time, as long as a movie could achieve a total box office of over [-] million in North America, it was enough for everyone to celebrate.However, it seems that in a blink of an eye, it seems so simple for the movie box office to exceed [-] million.

Most people actually understand that this is just an illusion.

The 1991 schedule was nearly halfway through, and North American theaters had only produced two North American box office films, "Fighting Wits" and "Batman: The Dark Knight" for the time being.

It's just that the box office momentum of "Batman: The Dark Knight" really makes too many people feel unattainable.

It's not that no one imagined that the "Batman" series or the DC movie universe would fail after the amazing opening "Batman: Begins".The entire project invested 1.6 million US dollars, which was unimaginable in the past few years.

Even with the popularity of the first film, there is no problem at all for the sequel to recover huge costs through omni-channel operations.However, if the film operation cycle is too long, the project is doomed to be a failure.

Now, all those who held certain expectations are left with only disappointment.

With $1.02 million in its opening week, it's almost impossible for "The Dark Knight" to drop below $3 million at the local box office.

3 million US dollars is exactly the cost line for this super blockbuster to recover its entire budget through the local box office.

Based on the first week's box office figures, not many would doubt that the project's North American theatrical screenings would not only recoup its entire budget, but would also be enough to make some money.

At the same time, various types of toys, posters, records, and video games related to "Batman: The Dark Knight" were also put on sale at the same time.

From the beginning of the car chase to the final hang of dirty bombs away from the city, this sequel destroyed all Batman's Batmobile, Batmobile and Batfighter, which made many movie fans feel distressed.

However, other character props specially used for the development of derivative products also appeared in the film.

Even Cindy Crawford, who played a guest role, released the same model of the character figure in the film, because the popularity of this supermodel in the film was not predicted in advance, and the film came out from various retail channels two days after the film started. Out of stock news.

According to rough statistics, just one week after the painting started, the total sales of various peripheral products of "Batman: The Dark Knight" reached 1.7 million US dollars.

Compared with the $1.3 million of "Batman: Beginning of War" in the same period, sales have increased by more than 30%.

In addition, the 21 overseas countries and regions that are released simultaneously, because they cover major overseas ticket warehouses such as the United Kingdom, France, Germany, Japan, Italy, Spain, and Australia, after some statistics, the box office in the first week also reached 1.3 million US dollars.

So, just in the first week of painting, the global box office figure of "Batman: The Dark Knight" reached 2.3 million US dollars.

In the early 90s, the World Trade Organization had not yet been established, and the film markets in various overseas countries were relatively closed.

However, on average, "Batman: The Dark Knight" is a blockbuster movie that overseas theaters are vying to introduce, and the box office share recovered through overseas markets can be maintained at around 35%.

According to the step-sharing rules signed by the domestic distributors and theaters in the United States, the approximate profit ratio of peripheral derivatives sales, and the average share ratio of overseas box office, based on comprehensive calculations, "Batman: The Dark Knight" is only released for one week, and it is expected to be able to receive a lot of attention from various audiences. The funds recovered by the channel have already reached 1.4 million US dollars.

In seven days, $1.4 million was recovered. Although the box office fell significantly after the film entered its second week, the project was destined to quickly turn profitable.

The spectators who join in the fun are just staring at the box office data of "Batman: The Dark Knight". Professionals who are familiar with the details of the operation of Hollywood film projects can clearly see this movie with a huge investment of 1.6 million U.S. dollars. In just over a week, It has already shown the momentum of making a lot of money.

Hollywood has never been short of followers.

Faced with the success of the DC movie universe, other studios subconsciously began to look for similar projects.

Then, everyone discovered again that the two major comic book giants in North America, neither DC nor Marvel, were no longer within their reach.

Marvel Comics is completely hidden in the hands of Simon Westero as a gold mine. Not only does it not intend to 'mining' it, but it also has no intention of letting other studios do it for it.

Losing the Big Three of Batman, Superman, and Wonder Woman, DC Comics, which almost sold itself in the 80s, showed a state of strict defense against its own superhero copyright, and tried to contact Time Warner with the copyright producer. Without exception, all ended in a wall.

Due to the long-term recession of the comics industry, apart from Marvel and DC, there are really no other large-scale comics companies in the United States in this era.Many years later, Dark Horse Comics and Image Comics, which followed Marvel and DC, were either still in their early stages of development or had not yet been established.

Although many people also understand that the key to the success of the DC movie universe is not in 'DC', but in 'universe'.

Moreover, Daenerys Entertainment is far ahead of the film production technology and concepts of this era, and it is also the key to the success of the DC movie universe.

However, various Hollywood studios have started to look for some small comic companies after contacting Marvel and DC for copyright to no avail, intending to personally support and produce some original comic content.

When the box office of "Batman: The Dark Knight" was released in the first week, the third part of the series "Batman: The Dark Knight Rises" was officially approved and the preliminary preparations began.

In fact, from the beginning of the project, Simon had already planned and completed the plot of the trilogy.

Now, Jane de Bont has proved that he is enough to support the production of this series. The main actors and actresses of the film have also signed long-term contracts, and there is no need to spend a lot of money on the film because of the box office of the film. wrangling.Therefore, the launch of the third part basically started with the practical process of supporting roles and film scouting.

In just two "Batman" films, a large number of unknown or tepid actors have become popular. With the opening of the third film, any character in the plan has become a major Hollywood agency. strive for the goal.

Of course, the plan can never keep up with the changes. It is necessary to make certain changes to the third part in accordance with the accumulation of the first two parts, but the main line will not change.

Compared with the second egg, "Batman: The Dark Knight" will officially become a crossover.

A crossover of Batman and Wonder Woman.

The villain of the film adopts a mode similar to the first two with one main boss plus one or two other small bosses.

In addition to the Joker, the third part will also feature the series' first female supervillain, Poison Ivy.

Of course, Simon will not make a Poison Ivy girl like Uma Thurman, who is produced by Tim Burton, who looks cheap just like Coser, but intends to be the same as the role setting of Catwoman, also refer to The setting of Poison Ivy in the game version of "Batman: Arkham Knight" in memory: a red shirt with only one button, bare feet, long legs, green skin covered with tiny vines.

With a strange but irresistible wonderful sexy.

Poison Ivy in "Batman: Arkham Knight" almost saved the existence of Gotham City in the end, and purified the nerve agent released by the Scarecrow by stimulating the plants.

In Nolan's version of "Batman: The Dark Knight", the focus is on the clown's handling of people's hearts, but in the comics, the clown actually surpasses the scarecrow's existence as an expert in poisoning.

According to Simon's plan for the first part of the trilogy to fight gangsters, the second part to save the city, and the third part to save the world from small to large, the planned "Batman: The Dark Knight", the clown will be a Trying to destroy the existence of the world.

Batman will join forces with Wonder Woman and Catwoman, who came to Gotham to find the mother box, and together with Poison Ivy who finally woke up, to fight against the Joker's conspiracy.

Compared with the unplanned rush of the DC movie universe in memory, this time, the three mother boxes will become the key to connect the entire DC movie universe in advance.

At the same time, in the third part of the plan, due to the participation of Poison Ivy, a real superpower who can control plants, and the final transformation of the clown influenced by the mother box, the use of special effects will be upgraded to another level.

Batman's own equipment will also be upgraded again, and a powerful bat armor will appear.

The CG technology of Daenerys's special effects is much beyond the original time and space. However, in order to realize the planned special effects as perfectly as possible, Simon plans to reserve three years for the third part.

After three years of continuous research and development, the CG technology for Daenerys' special effects has reached a new level.

Of course, this also means that "Batman: The Dark Knight" will be released in the summer of 1994.

However, during this period, Daenerys and Warner Bros. will jointly launch "The Flash", "Wonder Woman" and the rebooted version of "Superman".

Therefore, although it will take three years to wait, the progress of the DC movie universe will not stagnate.

With the commercial potential shown in the "Batman" series, slowing down and refining each part of the series is better than rushing to release more films to continuously squeeze the market potential and even cause the audience's aesthetic fatigue. many.

After the first week, the second week of release from June 6th to June 14th will soon end.

The number of new films to be drawn this week has been reduced to one. The youth comedy "Holiday Girl Love" produced by Disney tells the stories of a group of girls who died unexpectedly during the holidays in order to avoid the restraint of their parents and conceal them.

Compared with the two new films of Universal Pictures "Jungle Fever" and the Fox comedy "The Ugly Face" which had a total opening screen of less than 1300 yuan last week, the number of opening screens of "Holiday Girl" reached 1806 yuan. Compared with Disney In the past conservative distribution strategy, the number of screens has also increased significantly this time.

Hollywood as a whole is probably more and more aware of the benefits of full distribution and even saturated distribution.

However, like the two new films last week, even if the box office of "Batman: The Dark Knight" fell significantly in the second week, under the general trend, "Holiday Girl Love" is still just a foil.

In the end, the second week after "Batman: The Dark Knight" was released, the box office fell by 41%, and it earned another $6018 million.

Within two weeks of its release, the cumulative box office of the film reached 1 million US dollars.

Although it is not as good as the box office decline in the next week of "Batman: Beginning of War", it is also expected by everyone.

It exceeded [-] million in the first week. If there is not a big drop in the next week, then this series will be completely against the sky.

In fact, compared to the usual drop of more than 50% in the second week of the saturated and fully released commercial blockbusters in memory, the drop of "Batman: The Dark Knight" was controlled at 41% in the second week, which is still very rare.

The total box office figure of 1 million US dollars in two weeks is basically the same as the box office data of the first film which achieved a reversal in the second week.

As long as the subsequent box office decline is narrowed again, it is not impossible for this sequel to hit the $4 million box office mark in North America again.


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