Game Development: I Built a Game Empire

In two days, when "Genki Knight" was launched, Chen Xu tried his best to increase his popularity.

It was to borrow the popularity of "Under the Legend" before, and to take advantage of Tenghua and Youzifang wanting to touch themselves, and then collide back to compare.

This time, the launch of "Three Kingdoms" is like a blitzkrieg.

Suddenly, it popped up.

If Chen Xu is still in the same situation when he developed "Genki Knight", then "Three Kingdoms" will be launched like this, and the game data on the first day will definitely be miserable.

But now it's different.

In terms of funding, "Genki Knight" is not a long-term cash cow, but a few months of cash reserves can still provide some.

Development may be a bit stretched, but for now, it's definitely enough.

And there is also a linkage drainage of "Genki Knight" itself.

Although in "Genki Knight", Chen Xu did not increase the corresponding advertising profit as in his previous life.

But after all, it is its own game, and it can still be done if it does not affect the player's experience if it is a user drainage of its own game.

Related to a linkage, download and play to give a "Genki Knight" character voucher, which can be permanently exchanged for the skin you want.

Similarly, if a player already owns all the characters, or does not have a character they want to purchase, they can reserve this character voucher and wait for a new character to be used in a future version update.

There is no restriction on the voucher itself, which must be used at the specified time.

In addition to this, there is also a range of ads to be served.

Advertisements on major game media websites, advertisements for short video apps, and media official accounts.

In addition, Chen Xu also made a table of the voice actor PV of "Three Kingdoms" to use as promotional materials.

All domestic first-line voice actors.

It can be said that it is all arranged.

Finally, it didn't make players wait long, and in the eager anticipation of players, "Three Kingdoms" was officially launched.

Like the previous "Genki Knight", this time "Three Kingdoms" is still only launched on one official game platform.

For example, Tenghua and their three major channels, although they have found Chen Xu, the opinions of the two sides do not agree, and they still did not talk about it in the end.

Even if the previous "Genki Knight" Chen Xu has proved it, it is compared with the size of the three major ones.

Chen Xu is still too young, even "Genki Knight" is just a good dark horse in the eyes of the three major ones.

Coupled with the huge volume, they have their own self-confidence, of course, such a large volume naturally has its own arrogance.

Chen Xu doesn't have much emotion in this regard, now you are strong, but who can say for sure what will happen in the future?

And although it is only on the official platform, the popularity of "Three Kingdoms" is only high compared to some other Three Kingdoms games in the same period.

In the end, Chen Xu didn't seem to have warmed up "Three Kingdoms" in advance, but Chen Qingzhu had two live broadcasts of the game in the experience area, and someone on the Internet specially edited the content of the live broadcast that day.

All of them let "Three Kingdoms Kill" spread through these channels, and Chen Xu announced that "Three Kingdoms Kill" would be launched soon on the same day, which mobilized the enthusiasm of players to the greatest extent.

followed by a voluntary promotion in two days, and a drainage in "Genki Knight", both made "Three Kingdoms" attract the attention of the vast majority of players before it was launched.

So even if it seems a little sudden online, in fact, the popularity is not bad at all.

Soon, a large number of players entered the official platform, ready to experience the content of "Three Kingdoms".

"This portrait is a little bit pretty!"

"The voice lineup is so luxurious! It's all first-line voice actors!"

"Eh, don't you have CG animations?"

"I didn't watch the video on the Internet before, it seems to be a card game!"

"Playing card games, the Three Kingdoms version of fighting landlords?"

Entering the game screen, all players' windows pop up with a newbie guidance prompt.

After completing the beginner's guide, you can choose a permanent version of the free general skin in the mall.

Of course, players can also skip the beginner's guide, and of course this reward will be gone.

In the area of novice guidance, Chen Xu has also thought it through.

When a player enters the game, they decide whether they want to stay or not, and sometimes most of them are not the way the game is played.

Because that's what players will face when they get into the game.

For a visual of the game screen, there is also a beginner's guide.

These are the two things that players will face first.

And the novice guide thing, there are some games that cannot be skipped, and some players who are anxious will abandon the pit.

So one of the best ways to do this is to tie it to the game's rewards on the one hand.

Just like the current bonus skins, another point is to make players feel refreshed.

For example, in card games, why does it come up as soon as it comes up, it allows you to experience a wave, all kinds of full-level characters.

Fight up the numbers all over the sky?

In addition to giving you a motivation to look forward to, that is, to make you feel the refreshment in it, and to be able to stay and move on to the next step.

Soon the player enters the game with a beginner's guide.

In the beginner's guide, the player uses the default Zhao Yun.

Playing the role of a loyal servant, it is also a direct display of the effects of each card in the game.

As for the general's skills, although only the standard version of the commander has been added at the moment, it would be a bit lengthy to put them all in the beginner's guide.

So it's more about letting the player explore on their own.

And in this beginner's guide, players fully appreciate what it means to be a child of destiny.

Zhuge crossbow, out of nothing, as well as to probe for things, all kinds of cards are available.

Then let the player directly kill two anti-thieves and one mole in one turn.

Three kills in a row, although it is a computer AI, can also make players feel a sense of excitement in "Three Kingdoms".

However, after actually entering the game, something that surprised and delighted players appeared.

The generals in "Three Kingdoms" are all free to use?

There is also a line of small print under the interface of the mall, indicating that it will never launch a paid military general to ensure the fairness of the game.

"It's really free for all military generals, it's too conscientious!"

"Chen Xu is awesome!"

"What is Chen Xu, what is Chen Xu, what is Chen Zong!"

"Anyway, these generals' skins are also very good-looking! And they all have their own unique lines and special effects. "

"It's in the pit, it's in the pit, are there any brothers who open a room together to play twice, mainly to try the skills of each general. "

"I, brother, pull me, pull me!"