chapter 181 - Show Your Face, Ugly
After ending the call, Li Ran quickly contacted Green Hills Studio.
Li Ran: What have you guys been doing?
Li Ran: You took money for ¹KPI, and your performance is so lousy?
—Look at how much the popularity of that streamer has risen since your studio took over this matter?
Boss: We deeply regret everything that has happened, but all our actions were carried out according to the steps in the plan you provided.
Boss: Perhaps the results are not as expected, but we followed your instructions in the process.
—The implication is that, even though the results are disastrous, we did things according to your instructions. You can’t blame us for the money.
Li Ran: How did you follow the steps? Send me the process and I’ll take a look.
—How arrogant! The boss thought about this, I’m only chatting with you because of the money. Otherwise, I would have blocked you already.
Every move of the water army, posting operations, operational processes, and public opinion guidance are all documented.
Although Li Ran isn’t a very ²seasoned editor, she has been in the industry for a while. She reads things quite quickly and has a keen eye.
The approach of Green Hills Studio is not wrong.
It can even be said that the performance is okay. They infiltrating Jiang Jiujiu’s fan group, stirring up disputes in other circles, and bringing a group of fans into Jiang Qiuqiu’s live stream-
But???
Public opinion reversal prediction rate of 5%??? (Note: This is a fictional term referring to predicting how many people might believe in the water army’s random comments after the nonsense they’ve spread, usually predicting on the higher side after baseless criticisms.)
With an all-positive lineup, it’s easy to identify those giving negative comments.
The water army’s identity is exposed with a single poke.
After breaking through the backline, a three-way mixed battle ensues, accusing each other of being a water army. As the first party, Li Ran feels that this move is flawless, and it’s even used quite well.
A chaotic situation makes people dislike everything in chaos. With Jiang Qiuqiu appearing so frequently, surely-
Wait, what’s mixed into this pile of things? Swearing?
Curious?
A large wave of tourists enters Jiang Qiuqiu’s live stream, and then it’s become a crazy fan attraction.
“Why did you not stop after seeing this situation?”
“We reported to your side, and your assistant said everything was according to your plan.”
Following the plan means vigorously criticizing.
Reasoning is no longer possible; things have come to this point, and the reason is useless.
Li Ran asks, “Looking at your data, is the food this streamer cooks really that delicious?”
Boss: “Initially, the passersby under those negative posts often asked this question when they saw the streamer’s fans.”
With such enthusiastic fans, jumping up and down like chasing light, tirelessly making funny recommendations.
It makes people see that overflowing love, and it’s make these people curious—
Is the food this streamer cooks really that delicious?
Is this streamer really so fan-attracting?
What kind of streamer can have so many treasure fans?
“What happened laters?”
“As you can see.” The boss sighed, “They became the streamer’s new fans.”
Li Ran: …
Goodbye.
—
“Well, let’s not talk about these things that have passed. I gave you a large sum of money back then—”
“We also put in the corresponding effort for that money!” Refunding is impossible.
“I didn’t ask you to refund, but this result is too poor; this won’t work.”
“I want you to plan it again for me.” Li Ran feels that Jiang Qiuqiu’s cooking skills should be at a certain level.
So for a chef with real skills, criticizing her cooking is a bit difficult.
Not criticizing the cooking, but from a different perspective.
“She doesn’t show her face.”
“I want you to make her show her face under public pressure.”
“As long as you can make her reveal her face successfully, it’s the same payment.”
“Alright.” The boss takes on these tasks with ease. “Do you need to provide us with a plan this time to guide us?”
“No need.” Li Ran’s face darkens. “Just follow the one you used before.”
Imagine, if people really see that face hidden behind the robot… maybe it’s a face as big as a basin, or maybe the facial features are misplaced, or maybe it’s a fat face, can those fans still muster the courage to charge forward?
Show Your Face, Ugly
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¹”KPI” stands for ‘Key Performance Indicator’. It is a measurable value that demonstrates how effectively an individual, team, or organization is achieving key business objectives. Organizations use KPIs to evaluate their success at reaching targets.
²”seasoned editor” means older/elder/senior editor.