NOVEL WEB Chapter 27 Li An's Hulk is destined to hit the street
Chu Xuan found that the timeline of the parallel world seems to be ending.
Whether it's DC or Marvel, there hasn't been any comic adaptation in more than 20 years.
Unexpectedly, a Cheng Yaojin suddenly appeared in the Christmas stall?
At that time, Chu Xuan felt a sigh in his heart, fearing that Marvel would unite with Disney and start "Marvel's first decade".
Fortunately, it turned out that he was overthinking it.
The film is the equivalent of the 2003 version of The Hulk.
Coincidentally, the director is really another Chinese director, Li An.
This "first comic book movie in 20 years" invested 160 million US dollars and is one of Disney's most important projects this year.
Both Disney and Marvel are confident in The Hulk!
The media predicts that the box office of this film will start at 1 billion US dollars! Absolute word-of-mouth box office double harvest!
In the parallel world, Li An has also accumulated a certain reputation in Hollywood.
10 years ago, director Li An relied on "Diet Men and Women" to break into Hollywood and was nominated for the Oscar for best foreign language film and won the Golden Globe Award for best foreign language film.
After that, Li An successively directed many high-scoring films such as "Forbidden Mountain", "Rebooting", "Sense and Sensibility".
Three years ago, he directed "Pi Fantastic Drifting", nominated for Oscar Best Picture, Best Director and many other awards.
This movie is also quite popular in Long Kingdom, causing a wave of waves.
The predecessor of Chu Xuan even went to the cinema for a second time.
Therefore, Li An's director of "Hulk" is a sure thing in the eyes of North American filmmakers.
He is also one of the few Chinese directors respected by Hollywood.
If it were someone else, Chu Xuan might be worried.
But Li An's "Hulk", he had already experienced it in his previous life.
The depth is there, and the film is not bad... But the box office poison is also real.
The 160 million investment has only harvested 240 million, and the capital preservation is not enough.
Because of this movie, Marvel has been silent for many years again. It wasn't until Iron Man came out that they started to rise.
In a parallel world, if there is no accident, the result will not be unexpected.
But it also reminded Chu Xuan to wait for the completion of several projects on hand.
He's also going to start the "Avengers" project.
There are also a lot of global Marvel fans here. The IP copyright of Marvel is so bad that no one dares to try it?
I'm sorry, in that case, I'll do it myself first.
If "Hulk" fails at the box office, it can shock other onlookers.
Chu Xuan came in just right, perfect.
The only thing that's not certain is "Dune".
This sci-fi giant is adapted from the novel of the same name, with an investment of 175 million.
Claims to lead the revival of science fiction movies!
Since "2001: A Space Odyssey", there has never been a sci-fi film with a good reputation at the box office, reaching the level of global influence.
Science fiction has completely become a niche field, and it is treated like horror movies.
In the previous life, "Dune" was cold in the Dragon Kingdom, but it garnered 1 billion box office in the world.
Chu Xuan is not too worried about this, and he will not escape to other schedules because of this film.
He believes that "La La Land" can be played very well!
In the previous life, "La La Land" was well-received in North America, and the reason for the bleak box office was that the filmmakers were not confident.
On their premiere day, they opened in just five Los Santos theaters, earning $855,000.
This has already set a box office record for a limited theatrical release!
It's a pity that I wanted to expand the theater line later, and I encountered powerful opponents such as "Star Wars: Rogue No. 1", "Doctor Strange", and "Ocean Romance".
If you have the confidence to release more theaters, the box office of "La La Land" can at least increase by 100 to 200 million.
This time, Chu Xuan teamed up with Legendary Pictures, and the number of theaters on the day of the premiere exceeded 3,000!
Looking at the box office and word of mouth, we will expand to more theaters.
Chu Xuan is ready for a tough fight!
Thanksgiving time? Let the horses come!
...
Drawing on the successful experience of viral marketing of "Ghost Story", Chu Xuan decided to continue the marketing campaign for "La La Land" through the Internet!
During this time, whenever the post-production supervision of the film was completed, he would convene the marketing department for brainstorming.
"Guys, we're on a mission to beat Dune and Hulk, are you confident?"
"Boss, we're releasing on the same day, it's hard to be the champion in the first week."
Some employees asked weakly.
"So, what are we meeting for? It's to discuss ways to win, everyone has an idea, starting with you."
"Huh?" The employee who asked the question didn't expect that he hit the muzzle of the gun.
"Should we fire CP? Ryan Gosling and Emma Stone..."
"No, get another one."
Ryan Gosling and actress Eva Mendes are in a relationship, and making scandals is the dumbest strategy.
Moreover, this method is too low-level, and it may affect the favorability of movie fans, which is not worth the loss.
Chu Xuan's sharp eyes made the employee shudder. I don't know when, he already has the coercion of the superior.
No one will look down on Chu Xuan because he is 21 years old.
Subsequently, other employees also made suggestions.
Some people say that posters are posted on college campuses, some people say that they buy traffic from short video platforms, and some people say that they participate in variety shows...
All in all, the ideas are either too inefficient or nothing new.
At this time, marketing manager Mark Laurenson laughed:
"Boss, the biggest star of this film is not Gosling, nor Miss Stone..."
"You are the one that fans are talking about the most at the moment."
"Me?" Chu Xuan was a little curious.
He has tried his best to keep a low profile, and try his best to transform into the role of a behind-the-scenes manager, but Chu Xuan is the most talked about film "La La Land".
As the youngest Chinese-American cutting-edge director, he often made shocking moves and accidentally became the focus of everyone's attention.
Especially the fans of "Ghost Records", many young people read this movie for the second and third time.
Chu Xuan has become a star director admired by young people.
His fan base is growing substantially every day.
Chu Xuan himself does not know, his influence is already huge.
Mark Laurenson continued:
"Yes, boss, it would be great if you could appear on the camera and participate in the promotion. Even if you sing a song or dance, countless people will watch it."
Hearing this, Chu Xuan's mind flashed.
He suddenly thought of Liu Genhong's previous live broadcast of fitness on Douyin platform, and the cumulative number of viewers exceeded 100 million in half a month! Leading a wave of fitness craze.
Countless "Liu Genhong" girls practice with him every day, which has become one of the hot topics in society.
He can totally replicate this pattern!
The live broadcast of the parallel world is also very developed. Whether it is in the Dragon Kingdom or overseas, countless young people around the world spend hours watching live broadcasts every day.
In addition to game live broadcasts, dance, music, appearance, and curiosity... all kinds of live broadcasts catch a lot.
Chu Xuan's tiktok fans have accumulated to 7 million!
If you teach dance on live broadcast, even if you only appear on the scene for an hour a day, it can have a great impact!
When the time comes, I will teach you tap dance, jazz dance, waltz, etc. in "La La Land", and maybe you will be able to create an Internet hot event!
Everyone in the conference room was uneasy, and they found that Chu Xuan suddenly became silent.
I thought I was wrong.
In fact, Chu Xuan's mind is running fast, and the publicity plan is getting clearer and clearer! *