Chapter 415: Xu Qing: My Outrageous Mom! (Part 3)
"Recently..." He Yiyi said with emotion, "Honestly, I feel like I'm dreaming."
The past month and more has been the busiest and most rewarding time in her life.
Just a few days ago, she spent 500,000 yuan to acquire 5% of the shares from Gao Mengting at a price of 10 yuan per share.
She officially became one of the company's shareholders.
This money was all earned by herself.
As a company host, besides the basic salary, there are also sales commissions and performance bonuses.
Even though the ratio agreed with the company earlier was not high, and commission was calculated based on net profit, it still allowed her to earn a lot.
Moreover, after "He Yiyi" IP became popular, Tang Song proactively increased her commission percentage.
Her life was completely transformed.
During this period, many MCNs, e-commerce companies, and live-streaming agencies approached her with very tempting offers.
But she rejected them all.
"Are you joking? Apart from President Tang's charm strategy, I won't accept any temptations!"
"I'm absolutely loyal to Songmei Clothing!"
Just a couple of minutes into their chat, the composed Gao Mengting walked in.
The three shareholders gathered to look over the cost accounting documents and discussed the company's recent operations.
Tang Song leaned on the edge of the conference table, looking at them and said, "I'm calling you for this small meeting not just to look at the reports, but also for an important matter about the company's upcoming major development plan."
"What plan?"
He Yiyi raised her right hand and said, "President Tang, you say it, I will 100% comply with your arrangements."
Tang Song smiled confidently and calmly, saying, "Just like you mentioned earlier, Songmei Clothing is entering a stable phase. We need to leverage the current momentum and fan loyalty to enhance profit margins and build long-term business assets, and the best choice is to create our own women's clothing brand..."
Then, he began explaining his views on "branding" from multiple dimensions to the two.
[Growth Plan Task] is his main task, naturally deserving special attention.
Now that his Charm has just broken through 70, his investment tasks have all been completed, and Rongliu Capital is still in transition.
The priority is to plan for Songmei Clothing's upcoming tasks.
Branding and achieving a monthly sales of over a hundred million is not something that can be completed in a short time, and it will inevitably consume a lot of his energy and time.
In fact, he can also understand the purpose of the planned task, hoping he builds and runs a successful enterprise from scratch.
Through this process, he has indeed gained a lot and is gradually increasing his Charm score.
With his clear and fluent explanation, Gao Mengting and He Yiyi quickly understood his intention, their hearts began to race.
Tang Song's proposal is undoubtedly the path every company wants to take, and it's certainly the correct path.
Although Songmei Clothing now has Jinxiu Commerce as a supply channel and can get low prices, those products don't have any differentiation or exclusivity.
What they can obtain, others can also get.
For example, a trench coat that exploded in sales recently, appeared in competing live-streams the next day with the same style and lower prices.
Resulting in a return rate exceeding 60% for this single product.
Creating a brand allows them to take control of product design, production, and pricing, without being restricted by suppliers, and can timely adjust product strategies according to market changes and consumer demands.
Listening to Tang Song's words, He Yiyi felt an adrenaline rush.
Overwhelmed! This Attractive Man President is so captivating!
From the start of promoting her, to later investing heavily in packaging, creating a persona, boosting her presence, and now planning to create a personal clothing brand for her.
She's well aware of the advantages of doing so.
As long as they succeed, she can achieve a leap from a mere host to a brand curator.
Looking at Tang Song's handsome figure, He Liting shouted in her heart, "Benefactor above! Accept my bow, if you do not abandon, willing to devote myself completely!"
As Tang Song paused, Gao Mengting lightly pressed her red lips and said, "President Tang, creating our own clothing brand is the right choice, but... isn't it a bit too fast?"
Building a brand is not easy, can even say it's a high barrier.
Brand building, assembling a professional team, establishing stable supply chain resources, and forming long-term partnerships with excellent OEM factories.
All these require a lot of resources.
"I understand your meaning." Tang Song smiled and said, "Rest assured, this matter won't be rushed, nor will I make impulsive decisions.
Upcoming tasks for you all involve confirming new operation plans with the team, continuously increasing fan loyalty, allowing He Yiyi to develop her personal style in fashion, leave the rest to me."
Gao Mengting nodded seriously and said, "I understand."
Unlike Xie Shuyu, a strong career woman.
The long-term formed tacit understanding and 100% trust in Tang Song leave Gao Mengting without hesitation.
As long as he makes the decision, she will carry it out seriously.
...
Mortals Media.
"I never expected that the day would come for me, Xu Qing, haha!" Xu Qing chuckled for a while, her dark eyes full of joyful smiles.
After being invested with 24 million yuan by Tang Song, Mortals Media developed particularly rapidly.
The short drama production department and short drama distribution department staff numbers have doubled.
The original office space seems particularly cramped, recently, the company rented the vacant office area next door.
Today afternoon, they officially moved in.
As a small shareholder owning 2% of shares, Xu Qing moved into a small office.