beast basketball

Chapter 76 Keen Business Sense



No one in China pays attention to the NCAA games at all, and there are few related games on the website, let alone media such as TV or newspapers. He is also darker, looks like a mixed-race black man, and has not attracted much attention. It can be said that as long as he is in the top five in the draft, basically no one will pay attention to what he looks like, let alone Stephen is still a second. round show.

Although the Spurs won three championships in seven years, because they are not a dynasty, and the Spurs' own style of play is not entertaining, the team does not have outside superstars such as Iverson, Kobe Bryant, and McGrady. , the popularity in China is not even as good as the Philadelphia 76ers whose record is far inferior to him, let alone the Lakers. After Yao Ming enters the nba, whether it is a real fan or a fake fan in China, they will all focus on the Rockets , Although the Spurs have Battelle, but because Battelle did not perform much in the Spurs, he did not attract much attention.

Not a fan of the Spurs, I don't even know that there is a No. [-] figure in the Spurs, Stephen, let alone pay attention to his nationality or previous nationality, and if you track the previous records, you will find that their family is from Mexico.

Suddenly a Chinese pops up, why don’t the media feel ecstatic. Originally, Stephen wasn’t so famous. Domestic broadcasts of NBA games were all purchased broadcast rights, and there were no warm-up shots at all, but due to the Chinese CCTV Sports Channel happened to come to the United States to do a special program for Yao Ming. CCTV first noticed the cordial conversation between Yao Ming and Stephen, and then learned that Stephen was a Chinese through Yao Ming, and immediately broadcast the news to the fans. Stephen Chinese identity immediately spread throughout the country.

Although Wang Zhizhi, Yao Ming, and Battelle have all landed in the NBA, they are all inside players. In the impression of most people, they all entered the NBA because of their height. Players are increasingly scarce, so most of the foreign players entering the nba are mainly outsiders.

So fans all over the country are paying attention. When will our country have an outside player who can enter the NBA? It fully proves that yellow people can play basketball well and can fight against blacks and whites. As for other yellow countries, That doesn't have any representative meaning at all, at least in terms of basketball, I still have this confidence.

Of course, there are still some unconfident Chinese people on the Internet who are desperately advocating that people of yellow race are not suitable for this kind of sports. Even Yao Ming, they have taken a fancy to the Chinese market behind Yao Ming, otherwise they would not choose him. They completely ignore it. Yao Ming's performance like a monster on the court completely ignored the fact that the insiders of most teams in the league can't compete with Yao Ming one-on-one. NBA, dreaming, unless you wait until the sun comes out from the west, and some people make the joke about when Chinese football won the World Cup into a basketball and use it to ridicule the dreams of these people.

While Stephen's appearance catered to the fans' hopes, he also slapped these people hard on the face. Regarding this news, some people chose not to believe it, saying that it was fake news and it was impossible. Some people made up all kinds of excuses to belittle Stephen, such as why Stephen is a distant relative of Popovich or the son of the housekeeper of Spurs owner Peter Holt.

CCTV just said something casually during the broadcast, and there will be no more. How can such news satisfy the curiosity of the Chinese people? Many fans have logged on to the official website of nba China. The connection between the official website of nba China and the database here has been interrupted, and it has even given an introduction to those who don’t believe it, but there are still people who understand English and directly visited the official website of the United States and the website of the Spurs. , and then posted back Stephen’s image and various materials, and then someone tracked the University of Southern California to the University of Southern California through the data, and combined with Stephen’s school data, it was finally determined that Stephen was at least Chinese. A yellow man.

Many people voluntarily translated various English materials, including Stephen's performance in the NCAA and his performance after he joined the Spurs, and posted them on various websites. Everyone knew about Stephen, although some people said things against their conscience. Four, but most fans have a good impression of this player with strong defense and fierce defense, especially after Stephen covered Derek Anderson, the two brows trembled and shook his index finger at Mutombo's arrogance It is more and more popular among Chinese people who are more and more confident, and the western cowboy who Stephen fired at the basket is sought after by many young people.

The maintenance department of the Spurs website quickly discovered this anomaly, and then the league also noticed this trend. When they reported to the above, the media department also reported that they had received a lot of media access requests and related requests for Stephen's information. The people in charge of business operations on both sides are naturally very excited. Although they don't understand that Stephen is obviously an American, why are the Chinese so excited, but the effect of Yao Ming makes them not let go of any opportunity. When the Spurs and the Rockets On the second day of the game, there were already overwhelming reports about Stephen in China. Stephen's basketball career since college seemed to be under a magnifying glass.

Especially after watching Stephen's performance in the ncaa finals, even many professionals said that Stephen's role in the finals is far greater than that of Coupard who won the most valuable player, and the most valuable player has the best data The rule of players is unreasonable in itself, and some activists even criticized violently. If it weren't for Stephen's skin color, the most valuable player would definitely be Stephen's, raising the issue to the level of racial discrimination.

Naturally, Stephen doesn't know about such a lively event. He doesn't pay attention to the Chinese domestic media at all. At the same time, the American media doesn't pay much attention to the Chinese side. This side has already felt it. Starting next month, the sales of broadcasting rights have suddenly increased. The Spurs game, which was the least popular in the first place, has suddenly become so popular. Naturally, people from China bought it. The Spurs immediately began to plan to increase. The Chinese version of the official website, and at the same time increase Stephen's promotion on the website.

At the same time, I also felt the CAA brokerage company. They have been able to develop to the current level, and their sensitivity to market changes and sense of smell are first-class. After feeling the reaction from the Chinese market, they immediately arranged for Stephen. The assistant Ji Jiren who understands Chinese, Stephen immediately jumped to a higher level, and the current salary is already between the second level and the first level.

It was only then that Stephen knew that China was paying attention to him. Regardless of Stephen, he didn't care about it. The attention was just attention, and it didn't bring any real money. In addition, he was just a substitute player, so he went to accept some interviews. What will others think of me, what will the coach think of me, I will go for interviews when my status in the team has not been determined, and if I annoy the coach and stop letting me play, it will be bad. It’s not too late to accept it after you have performed well. Stephen knew earlier that the media are all guilty of red top and white crime. Even if I have annoyed them now, after I have performed well, they will only It came faster, so Stephen refused all interview requests without hesitation.

As for commercial endorsements, those from the United States can agree, but those from China are fine. Stephen doesn’t have time to go there. For the endorsement contract in the United States, Stephen also told Mordance that it would only be signed for a maximum of two years, and would not be signed after a long time.

In addition to having confidence in herself, there is also the fact that Stephen really doesn't want to be distracted by too many things. Alice's personal experience has taught Stephen a good lesson. She was greedy for those small incomes, but now her reputation has increased. Yes, but because the contracts signed at the beginning were too many and too long, she couldn’t accept the new endorsement contract, and there were too many contracts in the contract. Some contracts even required her to attend an event organized by the manufacturer once a month. For her now , is really a bondage.

She called just now to talk about this matter. She originally planned to come over to date Stephen today, but when the manufacturer called, she had to be dispatched urgently. When she told Stephen about her distress, Stephen immediately remembered it.

It is not only the CAA brokerage company that has a sense of business. On the third day, Stephen immediately received a call from Modans. In the phone, Modans told Stephen that the two sports equipment giants, Nike and Adidas, had done business with him. Get in touch and ask if Stephen has any sports equipment endorsement now, if not, can he endorse their products.

When they learned that Stephen didn't have any endorsement, the two companies offered prices, just as CAA expected, both companies wanted Stephen to be the endorser for their products in the Chinese market, and Adidas offered The contract is 20 US dollars per year, and the contract period is five years. After three years, both parties have the right to adjust the contract or end the cooperation. They are naturally afraid that Stephen will perform too badly in the future. Anyway, it is only 60 US dollars in three years.

Nike is a little richer and richer. The contract offered is 30 US dollars per year, and the contract period is three years, but Nike has the priority to renew the contract. Mordance's tendency is to choose Nike. Anyway, it is three years, and the contract expires at that time Well, if Stephen shows his worth, Nike will naturally give a better contract than other companies. In this regard, Nike is also famous for its generosity.

However, both companies were rejected by Stephen. He prefers the Flying Man series under Nike. If such a condition is changed to the Flying Man series, he might still agree to it. For Nike, let it be. Another three years is a bit too long. , Stephen didn't want to wait until that time.


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